The Great Depression began in 1929 with the commercialize crash in the US that brought the average investment company prices from almost a 100$ to 35$. During the following years, it seemed that companies matt-up that they had to use occupation sorts to keep the value of their product lines in and rough that price range. Maybe because it was seen that 35$ was a considerable descend for retail investors (who made up the majority of the market) since their average annual wage at that cartridge holder was only 1400$. It is logical to phone that by keeping the price of stocks low, they would be much low-priced to individual investors, and because of that, the demand for a given stock go forth increase. Anyways, companies persisted to do so, stock split after stock split companies deviating too far from that magical nominal share price, brought themselves ass within its range. But it seems that they couldnt stop as time went by, even after there was no more reasons for doing stock splits.
While 35$ might be a fold in the 1930s, the fact is that today, 35$ isnt enough to get a half descent pair of sneakers. Furthermore stock ownership has dramatically changed since then; retail investors have staggeringly decreased and institutional investors are now dominating the markets.
So its the institutional investors that companies compulsion to please: and the fact is that institutional investors prefer more expensive stocks, since they toilet buy the aforesaid(prenominal) value of stocks but in less number of shares, indeed decreasing their commission costs.
Some might think that companies expect their shares to be as liquid as possible, and think that by keeping the price of their shares in an optimal trading range, market makers and day traders will be enticed in trading theses stocks more than if they were more expense. Of course it isnt farfetched to think so, since they can make more money when the stocks moves by the smallest increment possible, because it would spiel a bigger percentage change then if the...If you want to get a full essay, order it on our website: Orderessay
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