A smartphone is a mobile phone offering groundbreaking capabilities, often with PC-like functionality. There is no industry standard translation of a smartphone. For some, a smartphone is a phone that runs complete operational system software providing a standardized interface and platform for application developers. For others, a smartphone is simply a phone with in advance(p) features like e-mail, network and e-book reader capabilities, and/or a constitutional full keyboard or external USB keyboard and VGA connector.
Nokia - Description of Company2
Nokia envisions a reality where connecting people to what matters empowers them the most of every moment Olli-Pekka K exclusivelyasvuo, Nokia CEO
Nokia is a maker of mobile devices and a leader in converging Internet and communications industries. They make a wide range of devices for all major consumer parts and offer Internet service that enable consumers to grow a wide array of services (music, maps, media, messaging and games). They in addition provide digital map information through NAVTEQ and equipment, solutions and services for communications networks through Nokia Siemens Networks.
Refer to Exhibit 1 for more details about Nokia.
Why Nokia and Why Smartphones
Smartphone piece is one of the rapidly growing segments in the mobile handset industry. Smartphones are penetrating into mobile handset market at a very fast rate capturing a large pie of the overall mobile handset market and hence that segment is more lucrative. Though Nokia is a market leader in the entire mobile industry, its performance in smartphone market is unmeasurable in comparison with its competitors (Refer to Exhibit 2). If Nokia and its competitors perform at the comparable rate as outlined in Exhibit 2, it forget take no more than couple of years for Nokia to put down its market leadership position. So the situation is alarming for Nokia
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