Gray Security

Gray Security- Building a South African run Firm ------------------------------------------------- Case Analysis Gray Security- Building a South African Services Firm ------------------------------------------------- Case Analysis Executive Summary: Grays is a security services firm that has seen slopped emergence in pre & vitamin A; post apartheid South Africa. Its craft model sought to target areas within the broader security market. Its counselling on these larger commercial enterprises helped it to tailor services for its samara customers. Through its early growth, the company emphasized on ensuring miserable staff turn over grade; by promoting hiring practices that attracted entrepreneurs and created an purlieu where working for Gray was increasingly perceived as a career rather than a job. Low staff perturbation in an industry rife with high turnover rates translated into a key competitive advantage, which Gray capitalized on done its contracts with large reputable commercial enterprises. The companys strong growth is set against a changing political & argument landscape in South Africa. Its key trading operations are currently in S Africa; the deteriorating value of the Rand makes it more than expensive for the company to fund its global aspirations.

In add-on it also raises the cost of raising capital in S. Africa. other key issue facing Gray in S Africa is real GDP growth; as this crawls to a meagerly .1% in 1998; it can be a harbinger of problems that may begin affecting the company in regards to its key customers. The backwardness in economic growth will translate to less opportunities for new business however even here at that place is a positive caveat for Gray; the majority of its business is conducted with larger commercial enterprises, which may be able to hold out a slowdown in growth for sometime. Thus in the short term, Gray will not be wedged too much by the macro factors affecting S Africa. The global security environment is rapidly changing; as Gray... If you want to get a full essay, order it on our website: Orderessay

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